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SEO PPC MBA in Digital Business

Search Engine Optimization (SEO)


The course provides you with a complete overview of the emerging fields of digital marketing, knowledge of how to exploit the new media effectively and incorporate it into your overall marketing strategy.
The program is designed for professionals with basic to medium digital marketing understanding. This addresses the main digital marketing issues, how to build a great online campaign, and explores what the future holds in store. You will learn different customer acquisition tools (such as paid search, display advertising and SEO), customer engagement channels (such as Facebook, YouTube, etc.) and marketing automation tools for a personalized marketing world that is driven by data.

40 hrs

Classroom Training


In this course, to build a marketing strategy in the digital world, students will develop a special, creative and realistic way of thinking. This course focuses on branding, advertisement, supporting Google sites and handling social networking campaigns and promotions through the PPC model.




  1. SEO
    On-Page
    Off-Page
    Link Building
    Wordpress - Website Planning and Implementation
    Search Console Integration
  2. SMM
    Facebook Marketing
    LinkedIn Marketing
    Twitter Marketing
    YouTube Marketing
    Instagram Marketing
    Pinterest
  3. Content Marketing
    Slideshare
    Blogger
    Inforgaphics Making
    Content Research
    Content Mapping
    Content Analytics
  4. Email Marketing
    MailChimp
    Zohomail
    Emailer Making
  5. SEM
    Google Adwords
    Hubspot Academy
    Google Analytics
    Lead Generation
    Branding and Awareness
    Google Adsense

    **for detailed Course content, kindly visit IPsolutions at Dadar (West) or simply dial in at +91-22-24382924 / +91-9664446998 / +91-9082182793
    or fill the Enquiry form, we will call you and email you all the required details.
    Thank You !!!

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